This video and these pictures show the making of the explosion of STEFFEN SEEGERS black and white composition for the campaign of Audi Q2. Next to his artwork there are many different artists and musicians collaborating with Audi all over Europe to show that the Q2 can’t be categorized in any specific hashtag but #untaggable.
Artwork Concept for Audi Q2 #untaggable campaign- light box and car illustration
Kick-off campaign for Audi Q2 by Berlin-based artist STEFFEN SEEGER
STEFFEN SEEGER was born in Potsdam, Germany. After his degree in Design at the University of Applied Sciences in his hometown he moved to Berlin where he’s nowadays living as an illustrator running the Studio Steffen Seeger (SSS). Since 2008 he showed his works in several galleries from the USA to the UK, Scandinavia and of course in Berlin, where he also collaborated with brands like VANS, HUGO BOSS, JIL SANDER and many more. His latest work for the #untaggable campaign of AUDI Q2 shows an illustrated explosion on the light box behind the car that has a „Booom“ written in big letters all over the side of the Audi.
On light box: MONTANA ACRYLIC Refill & BLACK EMPTY Marker 15mm Standard + 8mm Round tip + 10mm Chisel tip + brushes
On car: MONTANA BLACK Paint INK Refill 200ml & BLACK EMPTY Marker 15mm Standard + 8mm Round tip + 10mm Chisel tip
ART-CAR CONCEPT | AUDI Q2 | Light box & car illustration